CAUSES AND EFFECT OF INEFFECTIVE COMMUNICATION IN THE BANKING INDUSTRY

CAUSES AND EFFECT OF INEFFECTIVE COMMUNICATION IN THE BANKING INDUSTRY

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ABSTRACT

This project investigates the causes and effect of ineffective communication in the banking industries. It is a case study conducted in only one organization, the purpose of the study was to identify the negative aspect that stress cause and the effect in the organization. Books relating to the topic were consulted to give theoretical frame work to the study. The population and the sample size of the study were 75. This instrument used for the collection of data was the questionnaires and the researcher’s observations. The questionnaires were returned for the analysis, 5 research questions were formulated to generate answers. The study revealed that human feelings and biases can cause communication ineffective in the banking industry, lack of safe keeping of information by workers in the industry cause breakdown in communication. Finally, it was recommended that management should make sure that relevant information are neither delayed nor held from employees and the customers, as theses can cause conflict, gossips, rumors and half truth and that information should be properly encoded, considering the cultural differences of the target audience or recipient.

 

CHAPTER ONE

INTRODUCTION

1.1       Background of the Study

1.2       Statement of the Problem

1.3       Purpose of the Study

1.4       Research Questions

1.5       Significance of the Study

1.6       Scope of the Study

1.7       Limitation of the Study

1.8       Definition of Terms

CHAPTER TWO

LITERATURE REVIEW

2.0       Introduction

2.1       Concept of Communication

2.2       Importance of Communication

2.3       Types of Communication

2.4       Barriers of Communication

2.5       Strategies of Minimizing Incidences of Communication Breakdown

2.6       Causes and Effects of Communication Breakdown

2.7       Summary of Chapter Two

CHAPTER THREE

RESEARCH METHODOLOGY

3.0       Introduction

3.1       Area of Study

3.2       Research design

3.3       Population of the study

3.4       Sample and Sampling Techniques

3.5       Instrument for data collection

3.6       Administration of the instrument

3.7       Methods of data analysis and presentation

CHAPTER FOUR

DATA ANALYSIS AND INTERPRETATION

4.0       Introduction

4.1       Data analysis

4.3       Major findings

4.4       Discussion of the findings

CHAPTER FIVE

SUMMARY, CONCLUDION AND RECOMMENDATION

5.0       Introduction

5.1       Summary

5.2       Conclusion

5.3       Recommendations

5.4       Area for Further Studies

References

 

 

 

CHAPTER ONE

INTRODUCTION

1.1    Background of the Study

Banking Industries (organizations) cannot operate without communication. Communication is the life source of every industry, because industries involve people. People cannot interact with each other without communication. In the absence of communication, everything would grind to a halt.

According to James et’al (2009), communication is a means by which a thought is transferred from one person to another. It is also the process by which the person (group) share and impact information to another or group clearly understand by one person and another.

Velenguela (2002), opines communication as any act by which one person gives to or receives from another person’s information about that person’s needs, desire, perceptions, knowledge or effective states. Communication may be intentional or unintentional, may involve conventional or unconventional signals, may take linguistic or non-linguistic forms and may occur through spoken or other modes.

Wikipedia (2009) defines communication as a process of transferring information from one entity to another. Communication processes are sign mediated interactions between at least two agents which share a repertoire of signs and semiotic rules “Communication is commonly defined as the imparting or interchange of thoughts”, opinions, or information by speech, writing or signs”. Communication can be perceived as a two-way process in which there is an exchange and progression of thoughts, feelings or ideas towards a mutually accepted goal or direction.

He further explains communication as a process by which information is enclosed in a package and is distracted and imported by the sender to a receiver via a channel/medium. The receiver then decodes the message and gives the sender a feedback. Communication requires that all parties have an area of communication community.

According to Webster (2009), defines communication as an act or instance of transmitting information assign and convey meaning in an attempt to create and share understanding. This process requires a vast repertoire of skills in interpersonal processing, listening, observing, speaking, questioning, analyzing and cooperation occur.

Communication can take various forms, but all forms involve the transfer of information from one party to the other. In order for the transfer of information to be qualify as a communication, the recipient must understand the meaning of the information transferred. If the recipient does not understand the meaning of the information conveyed, communication has not taken place.

Workers in the Banking industry would not know the industry objectives, so they would not strive to achieve the industry objectives and also would not know what their roles and responsibility are; so they will not be able to carryout their jobs and would not be able to inform workers of changes. The industry would not be aware of the competitors’ activities and a lot of other things without communication.

Communication is one of the basic functions of management in any banking industry and its importance can hardly be overemphasized. It is a process of transmitting, information, ideas, thought, opinions and plans between various parts of the industry.

It is not possible to have human relation without communication. However, good and effective communication is required not only for good and successful business.

Effective Communication is required at various levels and for various aspects in the industry such as manager employee relations. Effective communication is of information and decision i.e. an essential component for management employees unless they are communicated effectively of what he wants to be done, he should also be sure of some basic facts such as how to communicate and what results can be expected from that communication. Most of management problems arise because of lack of effective communication. Chances of misunderstanding and misrepresentation can be minimized with proper communication system.

Ineffective communication can be caused by incomplete messages, individual difference. As human beings, each person is uniquely different from any other person. Therefore, people may interpret want differently, perceive realities differently, have variable opinions, attitudes and emotions towards people, things and events differently they may have different developmental experiences, intelligence, cultural and political beliefs, all of which may tend to affect the way they conceive or perceive a message.

An Industry: Is a group of productive organizations that produce or supply goods, service or sources of income.

Wikipedia (2009), sees industry from so many aspect such as:

–         Industry as a commercial production and sale of goods

–         As a specific branch of manufacture and trade.

The Banking Industry

Answer bag (2009) sees banking industry as a sector of an economy used to cover any form of economic activity, such as “Banking industry”

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