A COMPARATIVE STUDY ON “THE IMPORTANCE OF PIDGIN ENGLISH IN BROADCASTING”(A CASE STUDY OF THE ESBS ENUGU)

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COMPLETE PROJECT  MATERIAL COST 5000 NAIRA OR $10 , 

. A FRESH TOPIC NOT LISTED ON OUR WEBSITE COST 50,000 NAIRA ( UNDERGRADUATE) OR 100,000 FOR SECOND DEGREE STUDENTS. $500. PLUS  FREE SUPPORT UNTIL YOU FINISH YOUR PROJECT WORK. CONTACT US TODAY, WE MAKE A DIFFERENT. DESIGN AND WRITING IS OUR SKILLED.  DESIGN AND WRITING IS OUR SKILLED.

Note: our case study can be change to suit your desire location . we are here for your success.

                                   ORDER NOW

Foreign Transaction For Dollars Payment :
Bank Name: GTBank
Branch Location: Enugu State,Nigeria.
Account Name: Chi E-Concept Int’l
 Account Number:  0117780667. 
Swift Code: GTBINGLA 
Dollar conversion rate for Naira is 175 per dollar. 

ATM CARD:  YOU CAN ALSO MAKE PAYMENT USING YOUR ATM CARD OR ONLINE TRANSFER. PLEASE CONTACT YOUR BANKER SECURITY GUIDE ON HOW TO TRANSFER MONEY TO OTHER BANKS USING YOUR ATM CARD. ATM CARD OR ONLINE BANK TRANSFER IS FASTER FOR QUICK DELIVERY TO YOUR EMAIL . OUR MARKETER WILL RESPOND TO YOU ANY TIME OF THE DAY. WE SUPPORT CBN CASHLESS SOCIETY. 

OR
PAY ONLINE USING YOUR ATM CARD. IT IS SECURED AND RELIABLE.

form>DELIVERY PERIOD FOR BANK PAYMENT IS  LESS THAN 2 HOURS

How to transfer from your bank account to All  Nigeria banks without internet

1. Access Bank:
—-*901#

2. EcoBank:
—-*326#

3. Fidelity Bank:
—-*770#

4. FCMB:
—-*389*214#

5. First Bank
—-*894#

6. GTB:
—-*737#

7. Heritage Bank:
—-*322*030#

8. Keystone Bank:
—-*322*082#

9. Sky Bank:
—-*389*076*1#

10. Stanbic IBTC:
—-*909#

11. Sterling Bank:
—-*822#

12. UBA:
—-*389*033*1#

13. Unity Bank:
—-*322*215#

14. Zenith Bank:
—-*966#

15. Diamond Bank
—-*710*555#

To know your BVN, dial
—-*565*0#.

E.g for First bank…   *894 *Amount *Acct. No. #

Please dail d code from d number u used to register d account from the bank

CALL OKEKE CHIDI C ON :  08074466939,08063386834.

AFTER PAYMENT SEND YOUR PAYMENT DETAILS TO

08074466939 or 08063386834, YOUR PROJECT TITLE  YOU WANT US TO SEND TO YOU, AMOUNT PAID, DEPOSITOR NAME, UR EMAIL ADDRESS,PAYMENT DATE. YOU WILL RECEIVE YOUR MATERIAL IN LESS THAN 2 HOURS ONCE WILL CONFIRM YOUR PAYMENT.

WE HAVE SECURITY IN OUR BUSINESS.   

MONEY BACK GUARANTEE

Click here to download our android mobile app to your phone  for more materials and others

 

 

 

 

Approval page

Dedication

Acknowledgement

 

CHAPTER ONE

• THE IMPORTANCE OF PIDGIN ENGLISH IN BROADCAST PRINT

1.1     Introduction

• Assumption
• Statement of research problem
• Statement of research question
• Objective of the study
• Hypothesis
• Scope of the stud
• Limitation of the study
• Definition of terms

 

CHAPTER TWO

2.0     LITERATURE REVIEW

• Sources of literature
• Review of literature
• Important of pidgin English in broadcasting
• The review of literature
• Summary of literature review

 

CHAPTER THREE

• Research method
• Research design
• Research sample
• Data collection
• Measuring instrument
• Data analysis
• Expected result
• Expected results

 

CHAPTER FOUR

Data analysis and results

• Data analysis
• Result of hypothesis test
• Research discussion

 

CHAPTER FIVE

• Summary
• Recommendations for further study

Reference

Bibliography

Questionnaires

CHAPTER ONE

 

THE IMPORTANCE OF PIDGIN ENGLISH IN BROADCAST / PRINT

1.1     INTRODUCTION

Pidgin English came into existence as a result of the coming of the colonial masters to Africa, the highly respected philosophers – said and I quote, “No language is an Island meaning that language only came into existence through a pre – existed one. Pidgin English came into existence through English Language.

The coming of the white men to Africa really changed a lot of cultures, languages, norm, ethnics and non – ethics values etc in African. The language pidgin English started during the colonial era, then, it was very essential for them to understand the white man’s language in order to be able to fit into the happening in the society.

Those days, if a black man manages to understand the white man’s language, he is given a big post ahead his fellow black men for instance is the film titled “The battle of Musanga”, were the major character was “Mr. Johnson because he understands the white man’s language, he was kept ahead of his people as a mediator, intercessor and interpreter between the two recess, and with that, his financial income was somehow above that of his people only his extravagant way of spending made him broke always.

Pidgin English took a solid stand when slaves were freed in Sierraloen (Freetown), when they found themselves in Freetown and having no other language to speak than the English they know, and also considering the fact that most of them has lost their mother tongue as a result of slavery it was then, they started broking the white man’s language (English) into smaller segments in order to understand the message of one another, otherwise known as pidgin / broken English.

Examples of pidgin English is as follows:

PIDGIN ENGLISH	MEANING	GOOD ENGLISH
Make I come	”	I am coming
Make I come?	”	Should I come?
I won go	”	I want to go
You wan fight	”	Do you want t fight?
Make I see person	”	I want to visit some one
I won shop	”	I want to eat
Hungry decatch me	”	I am hungry
Comot for road	”	Go away from the way,
She sabi book?	”	Is she brilliant?
You fit run?	”	Can you run?
E’m feet run o–	”	He might run
I won rest	”	I want to rest
Your head no correct	”	You are crazy?
Go carry my good come	”	Go and bring my food
You be devil	”	You are a devil
Forget my side	”	Forget about me.

 

Sometimes pidgin English can be mixed together with one native language examples are:

PIDGIN ENGLISH	MEANING	GOOD ENGLISH
You de kolo?	”	Are you mad?
You de yan dust	”	You’ve said rubbish
You deyamtuatin	”	You are saying rubbish
You be hua	”	You are a fool
You be sabi sabi	”	Mr. know all
You be gbeboru	”	A gossip
You don yan okpata	”	You’ve said non sense

 

 

All these idioms were used by our fathers then to make sure there was proper information dissemination. Come to look at it, we shall need this pidgin English language to communicate effectively with a massive number of Nigerians who shall up till this time, do not understand good English because communication without response or feedback in the communication line or fraction simply means that communication has not taken place.

So since communication stands as the life wire of every society, at all spares of the society educational, cultural, industrial, even at the rural levels, the farmers, headsmen traders and labourers require constant dosage of information to function optimally. The nature of this project narrows our means of communication to the broadcasting and print medium of communication.

Communication occupies a key position in human existence. It is the most vital factor in building or developing an organized, united and progressive nation. Without it, there will be no national development. It is an established fact that every human activity involves information and communication.

 

Truly speaking, for an average Nigerian to survive and function well in our modern and developing society, we need information. He needs to communicate with other in the society just as his physical requirement of food and shelter. He needs to know what other have in mind and what their feelings as on any particular issue. He needs instant information about himself, about his government and about the economic state of the nation. In a nut shall, pidgin English is what ever medium used for dissemination of information, be it in the electronic or print media will always have a positive effect on massive number of the audience or Nigerian community especially in the rural areas.

 

1.2     ASSUMPTION

It is highly assumed that the Enugu urban is interest in verbal and print information / communication made in pidgin English.

It is also assumed that the degree of education in Enugu is still pretty low, hence Enugu urban ties usually understands the surface structure of an utterances and paid to come to grips with the underlying meaning of communicated messages in pure English.

 

 A CASE STUDY OF ENUGU METROPOLIS

COMPLETE PROJECT  MATERIAL COST 5000 NAIRA OR $10 , 

. A FRESH TOPIC NOT LISTED ON OUR WEBSITE COST 50,000 NAIRA ( UNDERGRADUATE) OR 100,000 FOR SECOND DEGREE STUDENTS. $500. PLUS  FREE SUPPORT UNTIL YOU FINISH YOUR PROJECT WORK. CONTACT US TODAY, WE MAKE A DIFFERENT. DESIGN AND WRITING IS OUR SKILLED.  DESIGN AND WRITING IS OUR SKILLED.

Note: our case study can be change to suit your desire location . we are here for your success.

                                   ORDER NOW

Foreign Transaction For Dollars Payment :
Bank Name: GTBank
Branch Location: Enugu State,Nigeria.
Account Name: Chi E-Concept Int’l
 Account Number:  0117780667. 
Swift Code: GTBINGLA 
Dollar conversion rate for Naira is 175 per dollar. 

ATM CARD:  YOU CAN ALSO MAKE PAYMENT USING YOUR ATM CARD OR ONLINE TRANSFER. PLEASE CONTACT YOUR BANKER SECURITY GUIDE ON HOW TO TRANSFER MONEY TO OTHER BANKS USING YOUR ATM CARD. ATM CARD OR ONLINE BANK TRANSFER IS FASTER FOR QUICK DELIVERY TO YOUR EMAIL . OUR MARKETER WILL RESPOND TO YOU ANY TIME OF THE DAY. WE SUPPORT CBN CASHLESS SOCIETY. 

OR
PAY ONLINE USING YOUR ATM CARD. IT IS SECURED AND RELIABLE.

form>DELIVERY PERIOD FOR BANK PAYMENT IS  LESS THAN 2 HOURS

How to transfer from your bank account to All  Nigeria banks without internet

1. Access Bank:
—-*901#

2. EcoBank:
—-*326#

3. Fidelity Bank:
—-*770#

4. FCMB:
—-*389*214#

5. First Bank
—-*894#

6. GTB:
—-*737#

7. Heritage Bank:
—-*322*030#

8. Keystone Bank:
—-*322*082#

9. Sky Bank:
—-*389*076*1#

10. Stanbic IBTC:
—-*909#

11. Sterling Bank:
—-*822#

12. UBA:
—-*389*033*1#

13. Unity Bank:
—-*322*215#

14. Zenith Bank:
—-*966#

15. Diamond Bank
—-*710*555#

To know your BVN, dial
—-*565*0#.

E.g for First bank…   *894 *Amount *Acct. No. #

Please dail d code from d number u used to register d account from the bank

CALL OKEKE CHIDI C ON :  08074466939,08063386834.

AFTER PAYMENT SEND YOUR PAYMENT DETAILS TO

08074466939 or 08063386834, YOUR PROJECT TITLE  YOU WANT US TO SEND TO YOU, AMOUNT PAID, DEPOSITOR NAME, UR EMAIL ADDRESS,PAYMENT DATE. YOU WILL RECEIVE YOUR MATERIAL IN LESS THAN 2 HOURS ONCE WILL CONFIRM YOUR PAYMENT.

WE HAVE SECURITY IN OUR BUSINESS.   

MONEY BACK GUARANTEE

ABSTRACT

          The aim of this research work is to find out the effects of Billboard Advertising on product promotion in Enugu Metropolis. To do this, we used survey research method to elicit the desired information from the sample produce.  In this work we started the research problem, set the objective and significance of the study, communicated the research questionnaire, reviewed some relevant literature, defined some terms, and hypothesis in the work, the whole of the give-tested hypotheses was empirically supported.

From on finding, we concluded that:

1. Billboard create awareness of product existence, more especially on newly introduced goods, and increase the sales.
2. Billboard advertising is more likely to convey the advertising messages to the target audience  than other forms of advertising.
3. Billboard advertising, appeal more to advertisement than other forms of advertising, and position goods and services quicker in people’s mind than any other media.
4. Billboard generally influences consumers decision.
5. Billboard advertising do complement other means of advertising, thereby carrying the same message on product and services with radio, TV and other media.

After analysis our findings and drawing our conclusion, we made some recommendations.

TABLE OF CONTENT

CHAPTER ONE

Introduction                                                                   1

1.1            Background of the study                                               1

1.2            Statement of research problem                                      7

1.3            Objective of the study                                          8

1.4            Research questions                                               8

1.5            Significance of the study                                                9

1.6            Hypothesis                                                                    9

1.7            Definition of terms                                               11

1.8            Assumptions                                                        12

1.9            Limitation of the study                                         12

CHAPTER TWO

Literature review                                                            15

2.1            Introduction                                                         15

2.2            Source of literature                                               15

2.3            Contemporary mass media theories related to

effects of billboard advertising                                       16

2.4            Historical development of advertising                           18

2.5            Billboard messages                                              23

2.6            Society’s uses and attitude to advertising            27

2.7            The advertising media                                          28

2.8            Media selection                                                    29

2.9            Summary                                                             31

2.10       Reference                                                              33

CHAPTER THREE

Research methodology                                                   34

3.1            Population of study                                             35

3.2            Sampling procedure                                             35

3.3            Sample size                                                                    36

3.4            Measuring instrument                                          36

3.5            Data collection                                                     36

3.6            Data analysis                                                       37

3.7            Expected results                                                   37

CHAPTER FOUR

Data analysis and results                                                        39

4.1            Introduction of data analysis                               39

4.2            Analysis of hypothesis                                         41

4.3            Discussion                                                            48

CHAPTER FIVE

Summary of finding recommendation and conclusion

5.1            Summary and Recommendation                          50

5.2            Recommendation                                                 52

Bibliography                                                        54

Appendix                                                             58

CHAPTER ONE

INTRODUCTION

1.1            BACKGROUND OF THE STUDY

Advertising has grown increasingly popular as an object of academic inquiry, a field of professional practice and an index of modern business it has come to assume the centre of modern marketing and it is one of the major forms of promotion in product and service marketing. Billboard advertising has assumed a wider and prominent position in product promotion in recent times in Nigeria. Despite electronic media, billboard advertising got product promotion on the increase.

This new discovery in product promotion has not only given liwse to advertising agencies, that specialized only in billboard advertising, and also a strong association of billboard advertising in Nigeria which is recognized by advertisers as a subsidiary of the advertising practitioner. Council of Nigeria APCON. But as bas been articulated by Adeyein (1969), the constitutional provision on freedom of expression can be said to amount only to an ordered freedom of which can not be used as a license to spread communication that debased public morality. However, many of these ethical principles have in the course of time grown to become statutory regulation condified laws. Decree 55 of 1988 among other provision provides that APCON show regular and control the practice of advertising in all its aspects and ramifications. It is in excise of this immense and wide power conferred on it, that APCON developed a code of ethic to guide and regulates the practice of advertising in Nigeria.

The evidence increase in billboard advertising under sources the effectiveness of billboard in project promotion. Billboard ensure frequent and repeated exposure to the advertisement billboard are usually rotated at points with higher vehicular and human traffic.

Consequently, users of such points are regularly exposed to the advertisement in the board. Secondly, billboard, also offer a high degree of vocational flexibility. In other words, the boards can be placed where the advertisers actually intended then to be. In addition, they tend it have lower cost per thousand than most of the other media. They are usually more cost efficient, especially for the advertisers with a small budget. Billboard offers the advantages of very good colour reproduction and at the sometime it is an effective reminder medium offer servicing as a catalyst for buyers who buy in impulse. The greatest problems encountered by advertisers and their agencies with regard to billboard is site monitoring is usually defiant and so when posters get torn or washed out, of takes a while to discover and repost. This is because the site are usually scattered around very far geographic locations.

The posters used on the boards are usually tedious to print and post especially when the number of sites to be covered are too many. In other words, boards make intense creative demands on the agency. Because they are usually seen in a fleeting second, they have to be powerfully executed so as to intrude on the passers – by’s consciousness. In this case they tend to function better as reminder media and there cannot serve well as the print ary and sole medium for an advertising campaign. Aside its cost efficient contributes to environmental aesthetic and enduing feature of lands cape of towns, in the country. Although the voice of the street vendor in Nigeria grows fainter with each passing year, it is still possible to her the mournful call and thinking bell for the old clothes and junk man, the call of the intinerant fruit peddler with his pushcart, or the street come vendors of hot chestnuts. And what will a football game be without the kids hwking peanut and soft drinks? Much the same calls in a different language, echoed in the streets.

Again if you will glance town the length of the street in Enugu metropolis, you will notice that the storekeeper around the town have taken some pains to make sure they are not unobserved just as the market keeper did in Ogbete main market so you can see that broadcast advertising (billboard) have all been around for a long time. But is wasn’t until the middle ages, with the world shaking advert of the printing press and moveable type, that advertising began to take the firm  most familiar to as today.

Winstan fletche (1979), identifies the following determinant of the strength of a billboard advertising, such as, the number of posters put in any given area the size of the poster, the specific sitting of the poster and the length of the campaign. Because of the problem of the more boards in a given area, he greater the problem of dotter, many authorities regulate the sitting of boards as to prevent their indiscriminate location poster come in standard sizes referred to as sheets, the dimensions of a single sheet are usually expressed in inches for easy handling and processing. A single limit of sheet is usually 20 inches wide by 30 inches deep. The most commonly available poster format are 16 – sheets, 32 sheets and 48 sheets.

In addition, there is the painted board or bulletin boards, which are hand painted (in stead of printed posters) and typical sizes are 14 feet by 48 feet posters sited at busy locations or junctions with high human and vehicular traffics are often more effective than those at less endorsed locations. Furthermore, the longer the duration of a campaign the more impact it tend to have.

Outdoor advertising has become a major advertising firms in Enugu metropolis and an indispensable source of revenue for Enugu state government while advertisers buys space in newspaper and magazines, for outdoor he went sites. In Enugu metropolis, renting a site centres on an advertiser the right of having his poster displayed on the site. To do this, advertise or his agency will retain an outdoor advertising company. The advertising companies will have to usually built and acquire a particular site it wants or chooses from the one’s the billboard company supplies. It pays the outdoor agency for the production of the poster as well as rental fee for the sites. Its media and client service monitor the posting, to ensure that all the sites are constantly and clearly posted throughout the duration of the campaign.

For all the media enumerated, management of the advertising operation is very delicate task, since in most cases, advertising represents a significance source of corporate profitability. For billboard companies particularly, the key task will entail keeping a Table of content on advertising agencies and salutation so that they can use the billboard firm for their campaign. Other task include monitoring of sites to ensure that poster are in good order and property posted, invoicing agencies for sites created and posted, ensuring prompt payments, and prompt payment of rental charges to the state government via local authority in executive this research, the research will try to identify why billboard advertising seems to be more popular than other means of advertising in terms of product promotion in Enugu metropolis. Also this study will try to find out the acceptability of billboard advertising in the society. Among other things, this study also hopes to establish the contribution of billboards to product promotion and consumption.

1.2            STATEMENT OF RESEARCH PROBLEMS

There as been an appreciable growth in product and services promotion activities by marketers in Nigeria, especially through advertising. Recently, below, the line advertising especially billboard has gained tremendous popularity. Going hand the major loads and street in Enugu metropolis particularly strategic location will reveal the degree of usage and number of colourful billboard of various sizes carrying advertisement promotion products of various manufactures.

They are located in strategic traffic points. Also rural areas are not spread of this billboard gavone why his sudden increase in the use of billboard? Could it be that billboard has acquired new potency for product promotion? This and many were ignited the researcher, to look into the effect of billboard in product promotion with specially emphasis on Enugu metropolis as a case study.

1.3            OBJECTIVE OF THE STUDY

This study has among other objective the followings:

1. To find out it billboard advertising is increasing in Enugu metropolis.
2. To determine the effectiveness of billboard advertising in product promotion.
3. To determine why it appeals to prospect product consumers.
4. To find out whether it carried or reinforces the same message a other medium in the same product.
5. To find out the contribution to environmental beauty or otherwise.

1.4            RESEARCH QUESTIONS

For this study, the following questions are raised.

1. Is billboard advertising on the increase in Enugu metropolis.
2. Do Nigerian advertisers patronize billboard advertising?
3. Do billboard advertising influence consumers in Enugu metropolis
4. Does billboard advertisement message reinforce electronic and print media message?
5. Does billboard advertising contribute to environmental beauty?

1.5            SIGNIFICANCE OF THE STUDY

This study brings to our knowledge the degree of influence other product promotion activities and advertising exerts on billboard advertising.

The study will also serve as a guide to manufactures and advertisers in their day to day management of product promotion via the billboard advertising on the other hand, this study will serve as literature /good feasibity study for prospective investors in billboard advertising sub-sectors.

1.6            HYPOTHESES

EFFECTIVE PUBLIC RELATIONS AS AN INSTRUMENT FOR THE ACHIEVEMENT OF AN ORGANIZATIONAL OBJECTIVE

COMPLETE PROJECT  MATERIAL COST 5000 NAIRA OR $10 , 

. A FRESH TOPIC NOT LISTED ON OUR WEBSITE COST 50,000 NAIRA ( UNDERGRADUATE) OR 100,000 FOR SECOND DEGREE STUDENTS. $500. PLUS  FREE SUPPORT UNTIL YOU FINISH YOUR PROJECT WORK. CONTACT US TODAY, WE MAKE A DIFFERENT. DESIGN AND WRITING IS OUR SKILLED.  DESIGN AND WRITING IS OUR SKILLED.

Note: our case study can be change to suit your desire location . we are here for your success.

                                   ORDER NOW

Foreign Transaction For Dollars Payment :
Bank Name: GTBank
Branch Location: Enugu State,Nigeria.
Account Name: Chi E-Concept Int’l
 Account Number:  0117780667. 
Swift Code: GTBINGLA 
Dollar conversion rate for Naira is 175 per dollar. 

ATM CARD:  YOU CAN ALSO MAKE PAYMENT USING YOUR ATM CARD OR ONLINE TRANSFER. PLEASE CONTACT YOUR BANKER SECURITY GUIDE ON HOW TO TRANSFER MONEY TO OTHER BANKS USING YOUR ATM CARD. ATM CARD OR ONLINE BANK TRANSFER IS FASTER FOR QUICK DELIVERY TO YOUR EMAIL . OUR MARKETER WILL RESPOND TO YOU ANY TIME OF THE DAY. WE SUPPORT CBN CASHLESS SOCIETY. 

OR
PAY ONLINE USING YOUR ATM CARD. IT IS SECURED AND RELIABLE.

form>DELIVERY PERIOD FOR BANK PAYMENT IS  LESS THAN 2 HOURS

How to transfer from your bank account to All  Nigeria banks without internet

1. Access Bank:
—-*901#

2. EcoBank:
—-*326#

3. Fidelity Bank:
—-*770#

4. FCMB:
—-*389*214#

5. First Bank
—-*894#

6. GTB:
—-*737#

7. Heritage Bank:
—-*322*030#

8. Keystone Bank:
—-*322*082#

9. Sky Bank:
—-*389*076*1#

10. Stanbic IBTC:
—-*909#

11. Sterling Bank:
—-*822#

12. UBA:
—-*389*033*1#

13. Unity Bank:
—-*322*215#

14. Zenith Bank:
—-*966#

15. Diamond Bank
—-*710*555#

To know your BVN, dial
—-*565*0#.

E.g for First bank…   *894 *Amount *Acct. No. #

Please dail d code from d number u used to register d account from the bank

CALL OKEKE CHIDI C ON :  08074466939,08063386834.

AFTER PAYMENT SEND YOUR PAYMENT DETAILS TO

08074466939 or 08063386834, YOUR PROJECT TITLE  YOU WANT US TO SEND TO YOU, AMOUNT PAID, DEPOSITOR NAME, UR EMAIL ADDRESS,PAYMENT DATE. YOU WILL RECEIVE YOUR MATERIAL IN LESS THAN 2 HOURS ONCE WILL CONFIRM YOUR PAYMENT.

WE HAVE SECURITY IN OUR BUSINESS.   

MONEY BACK GUARANTEE

CHAPTER ONE

INTRODUCTION

1.1     BACKGROUD OF THE STUDY

The reason for banks striving to improve their profitability are obvious and varied. In this era of competitions, there is need for organizations, banks business enterprises churches, clubs etc. to evolve procedures to improve their performance to the benefits of their consumers and kowing fully well that times have change and also the creams of cutomers.

For bamks the need as more pronounced especially when they are faced with what we call institution and inter bank competition, which a times head to the declining profit margin of many banks consequent upon some factors as inflation and tight money supply measures of the permanent. The needs for competitions among banks and other public relations programs geared towards building good corporate image for their respective banks. Nigeria banks have recognized that effective public relations has become the integrating force which interprets their environment to the bank management, defines objective and building good will through good deeds. In furtherance of these objectives, many banks in Nigeria have introduced extra incentive such as credit cards, weekend banking organization all in attempt to provide exceptional services for their customers and to retain old customers, attract potential depositors and win public understanding. These banks adopting to change trends by creating effective public relations department as a tool to boost cooperate image are currently experiencing increases.

• HISTORICAL ROLES OF BANKING IN THE NIGERIAN ECONOMY

Banks can be defined as an institution in which individuals keeps, exchange and transact money. Banking as an industry is impossible in a non-monitored economy. The growth of banks in the former British west Africa (Nigeria inclusive) did not start until the introduction of the British coinage and currency system in late 19^th century.

AN EVALUATION STUDY ON THE IMPACT OF COLOUR REPRESENTATION IN MAGAZINE ADVERTISING (A CASE STUDY OF ANAMBRA STATE POLYTECHNIC OKO)

 

Click here to download our android mobile app to your phone  for more materials and others

COMPLETE PROJECT  MATERIAL COST 5000 NAIRA OR $10 , 

. A FRESH TOPIC NOT LISTED ON OUR WEBSITE COST 50,000 NAIRA ( UNDERGRADUATE) OR 100,000 FOR SECOND DEGREE STUDENTS. $500. PLUS  FREE SUPPORT UNTIL YOU FINISH YOUR PROJECT WORK. CONTACT US TODAY, WE MAKE A DIFFERENT. DESIGN AND WRITING IS OUR SKILLED.  DESIGN AND WRITING IS OUR SKILLED.

Note: our case study can be change to suit your desire location . we are here for your success.

                                   ORDER NOW

Foreign Transaction For Dollars Payment :
Bank Name: GTBank
Branch Location: Enugu State,Nigeria.
Account Name: Chi E-Concept Int’l
 Account Number:  0117780667. 
Swift Code: GTBINGLA 
Dollar conversion rate for Naira is 175 per dollar. 

ATM CARD:  YOU CAN ALSO MAKE PAYMENT USING YOUR ATM CARD OR ONLINE TRANSFER. PLEASE CONTACT YOUR BANKER SECURITY GUIDE ON HOW TO TRANSFER MONEY TO OTHER BANKS USING YOUR ATM CARD. ATM CARD OR ONLINE BANK TRANSFER IS FASTER FOR QUICK DELIVERY TO YOUR EMAIL . OUR MARKETER WILL RESPOND TO YOU ANY TIME OF THE DAY. WE SUPPORT CBN CASHLESS SOCIETY. 

OR
PAY ONLINE USING YOUR ATM CARD. IT IS SECURED AND RELIABLE.

form>DELIVERY PERIOD FOR BANK PAYMENT IS  LESS THAN 2 HOURS

How to transfer from your bank account to All  Nigeria banks without internet

1. Access Bank:
—-*901#

2. EcoBank:
—-*326#

3. Fidelity Bank:
—-*770#

4. FCMB:
—-*389*214#

5. First Bank
—-*894#

6. GTB:
—-*737#

7. Heritage Bank:
—-*322*030#

8. Keystone Bank:
—-*322*082#

9. Sky Bank:
—-*389*076*1#

10. Stanbic IBTC:
—-*909#

11. Sterling Bank:
—-*822#

12. UBA:
—-*389*033*1#

13. Unity Bank:
—-*322*215#

14. Zenith Bank:
—-*966#

15. Diamond Bank
—-*710*555#

To know your BVN, dial
—-*565*0#.

E.g for First bank…   *894 *Amount *Acct. No. #

Please dail d code from d number u used to register d account from the bank

CALL OKEKE CHIDI C ON :  08074466939,08063386834.

AFTER PAYMENT SEND YOUR PAYMENT DETAILS TO

08074466939 or 08063386834, YOUR PROJECT TITLE  YOU WANT US TO SEND TO YOU, AMOUNT PAID, DEPOSITOR NAME, UR EMAIL ADDRESS,PAYMENT DATE. YOU WILL RECEIVE YOUR MATERIAL IN LESS THAN 2 HOURS ONCE WILL CONFIRM YOUR PAYMENT.

WE HAVE SECURITY IN OUR BUSINESS.   

MONEY BACK GUARANTEE

Click here to download our android mobile app to your phone  for more materials and others

 

 

 

 

PUBLIC RELATIONS AS A TOOL FOR INDUSTRIAL HARMONY (A CASE STUDY OF CONSTRUCTION INDUSTRY IN ENUGU STATE)

COMPLETE PROJECT  MATERIAL COST 5000 NAIRA OR $10 , 

. A FRESH TOPIC NOT LISTED ON OUR WEBSITE COST 50,000 NAIRA ( UNDERGRADUATE) OR 100,000 FOR SECOND DEGREE STUDENTS. $500. PLUS  FREE SUPPORT UNTIL YOU FINISH YOUR PROJECT WORK. CONTACT US TODAY, WE MAKE A DIFFERENT. DESIGN AND WRITING IS OUR SKILLED.  DESIGN AND WRITING IS OUR SKILLED.

Note: our case study can be change to suit your desire location . we are here for your success.

                                   ORDER NOW

Foreign Transaction For Dollars Payment :
Bank Name: GTBank
Branch Location: Enugu State,Nigeria.
Account Name: Chi E-Concept Int’l
 Account Number:  0117780667. 
Swift Code: GTBINGLA 
Dollar conversion rate for Naira is 175 per dollar. 

ATM CARD:  YOU CAN ALSO MAKE PAYMENT USING YOUR ATM CARD OR ONLINE TRANSFER. PLEASE CONTACT YOUR BANKER SECURITY GUIDE ON HOW TO TRANSFER MONEY TO OTHER BANKS USING YOUR ATM CARD. ATM CARD OR ONLINE BANK TRANSFER IS FASTER FOR QUICK DELIVERY TO YOUR EMAIL . OUR MARKETER WILL RESPOND TO YOU ANY TIME OF THE DAY. WE SUPPORT CBN CASHLESS SOCIETY. 

OR
PAY ONLINE USING YOUR ATM CARD. IT IS SECURED AND RELIABLE.

form>DELIVERY PERIOD FOR BANK PAYMENT IS  LESS THAN 2 HOURS

How to transfer from your bank account to All  Nigeria banks without internet

1. Access Bank:
—-*901#

2. EcoBank:
—-*326#

3. Fidelity Bank:
—-*770#

4. FCMB:
—-*389*214#

5. First Bank
—-*894#

6. GTB:
—-*737#

7. Heritage Bank:
—-*322*030#

8. Keystone Bank:
—-*322*082#

9. Sky Bank:
—-*389*076*1#

10. Stanbic IBTC:
—-*909#

11. Sterling Bank:
—-*822#

12. UBA:
—-*389*033*1#

13. Unity Bank:
—-*322*215#

14. Zenith Bank:
—-*966#

15. Diamond Bank
—-*710*555#

To know your BVN, dial
—-*565*0#.

E.g for First bank…   *894 *Amount *Acct. No. #

Please dail d code from d number u used to register d account from the bank

CALL OKEKE CHIDI C ON :  08074466939,08063386834.

AFTER PAYMENT SEND YOUR PAYMENT DETAILS TO

08074466939 or 08063386834, YOUR PROJECT TITLE  YOU WANT US TO SEND TO YOU, AMOUNT PAID, DEPOSITOR NAME, UR EMAIL ADDRESS,PAYMENT DATE. YOU WILL RECEIVE YOUR MATERIAL IN LESS THAN 2 HOURS ONCE WILL CONFIRM YOUR PAYMENT.

WE HAVE SECURITY IN OUR BUSINESS.   

MONEY BACK GUARANTEE

CHAPTER ONE

INTRODUCTION

1.1   BACKGROUND OF STUDY

        It is the responsibility of every industry to have a cordial relationship with their employees and their external environment ie the general public. With reference to relationship as regards the employees, it involves a harmonious co-existence between the employees and the management for external environment ie the general public, it is done by feeding the public with the necessary information they need about the industry as well as making their polices and programmes clearly understood.

According to British institute dictionary; “ public relations is defined as a liberate, planned and sustained effort to establish and maintain understanding between an organization and it’s public”. Again, another definitions was put forth by Philip Leslay. According to him, public relations is a thing that helps an organization and it’s public accommodate each other”. Moreso, the American association of public relation practitioners defined public relations as “Doing the right thing and letting people know about it ie applying the golden rule in our every day activities.

From the above stated definitions, it is worthy of note that the importance of public relations department in an industry cannot be over –emphasized. Thus, it aids in the sustenance of understanding and harmony amongst the employees of an industry as well as that of the general public. Moreso, it makes much for industrial harmony especially during a period of crises and depression. Furthermore, there is need for public relations department in both public and privately owned industries. This is because this department acts as a link between the industry and the audience in that it monitors the feedback process and applies the necessary tools and techniques needed towards the achievement of mutual understanding through constant communication.

This research is aimed at working into the importance of public relations department in an industry, the practice, activities and objectives of public relations in an effort to maintain industrial harmony amongst the industries and the general public the problems encountered by this department and the possible solutions to those problems.